Imagine: Exceeds Parents’ Expectations Thanks to Kindertales Childcare Software
- Kindertales Collaborative
- Feb 5
- 2 min read
Updated: Aug 19
This childcare software success story details how Imagine Early Education & Childcare, a leading early education and childcare facility, sought to improve its operations and enhance parent satisfaction. Kindertales, a comprehensive CMS system, provided the solution.
About the Company:
Location(s): TX, CO, OK
Care and Services: Infant, Toddler, Preschool, Pre-K, Camps, Enrichment, and School-Aged Programs
Mission: Providing early education and childcare that exceeds standards within our local communities—using inspiring learning environments for children, promoting creativity, individuality, and self-confidence.

Challenges
Before Kindertales, Imagine faced several operational hurdles:
Staff Inefficiencies: Classroom staff spent excessive time on manual record-keeping for daily activities like diaper changes, naps, and feedings.
Lost Revenue: Imagine was losing revenue due to parents sending children for additional, unpaid childcare time.
Payment Delays: The process of receiving and clearing check payments was slower than desired.
Worried Parents: Parents experienced anxiety when their children had difficult drop-offs, lacking real-time updates on their child's well-being.
Implementation
Imagine integrated Kindertales across all aspects of their facility, from opening to closing. The software was utilized for:
Daily Operations: Managing parent check-ins and check-outs, taking photos, keeping records, logging incidents, and creating accident and illness reports.
Administrative Tasks: Handling parent billing and tracking staff hours and breaks.
Development Tracking: Monitoring children's advancement in each age group to ensure they met milestones.
Financial Management: Automatically recognizing and billing for attendance outside of scheduled hours, and facilitating quicker credit card payments.
Documentation: Digitizing all records, including incident and accident reports.
Parent Communication: Sending real-time pictures, updates, and notifications through the parent app, including logs for ointments, food, naps, and diaper changes.
"The Kindertales software has drastically improved our ability to communicate with our parents and our parents’ satisfaction with services provided." -Danell Burke, Vice President of Marketing at Imagine Early Education and Childcare
Results
The implementation of Kindertales led to significant improvements for Imagine:
Enhanced Parent Satisfaction and Retention: Parents loved receiving real-time updates and photos, making them feel more involved. Sending photos quickly after a difficult drop-off to show a happy child significantly decreased disenrollment numbers, especially during the child's transition period. Kindertales’s ability to support parent communication has increased retention by an estimated at least 50%.
Increased Referrals: Improved parent communication led to an increase in referrals and positive recommendations from existing parents.
Improved Efficiency and Compliance: Eliminating paper saved resources and time. Digital records ensured Imagine remained in compliance with state regulators, addressing concerns about missing or incomplete documentation.
Recovered Revenue: Kindertales automatically identified and billed for unscheduled attendance, preventing lost earnings.
Streamlined Payments: Credit card payments were quicker and easier to track, eliminating concerns about bounced checks and reducing administrative burden for both Imagine and parents.
Better Accountability: Staff member accountability improved with better-scheduled hours, breaks, and records.
Comprehensive Management: Directors could manage the entire operation from one platform, simplifying administrative tasks and supporting special event planning.
Want to start writing your success story with Kindertales? Schedule a demo with our childcare management software experts today!